McDonald’s has “Pester Power”

For a third time McD0nald’s takes the top honor at the Food Marketing Fame and Shame Awards. Apparently McDonalds is the best when it comes understanding and cashing in on the psychology of youngsters.

A panel of 200 parents voted on these awards. McDonald’s won the pester power award for their animated happy meal television ad’s. The also got the distinction of being the most irresponsible creator of food promotions for sponsoring a high school math website.


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