Burger King will be rolling out a new design across all 12,000+ locations. They hope that the new design will boost sales. They say the new design has boosted sales already where it has been implemented. The new look is supposed to be more inviting in hopes of attracting more than a drive thru crowd.
Burger King also has plans to introduce an extra thick Steakhouse XT burger in February. It will be garnished with mayonnaise, fried onions, lettuce, steak sauce, cheese and tomatoes.